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The business was formed in December 1996 by an ensemble of programmers and artists with extensive experience in the video games industry. The company started with a small office in Sunderland and an initial headcount of only 8 people, working on PC and PlayStation games. Slowly expanding, the company moved to larger offices in Chester-Le-Street and later to even larger offices in Gateshead. By 2005, this had swelled to over 60 people working on PC, PlayStation 2 and Xbox. In October 2005, the company sold to Midway Games. They were renamed Midway Studios – Newcastle. Immediately prior to that, Pitbull had created the titles L.A. Rush and Rush for the company. It was Midway's only studio located outside the U.S. and was closed in July 2009 after the sale of most of Midway's assests to Warner Bros. A game called Necessary Force was being developed at the time of the closure. The rights to the game have diverted back to Midway Games as they are shopping the IP. Some members of the team were able to band together and form a new company, Atomhawk Design.  In July 2010, Robert Troughton founder of Pitbull Syndicate announced the formation of Pitbull Studio, one year after Midway folded the renamed company. Troughton also said that an unannounced project was in development.
The team worked on many top selling games, most notably 4 games in the Test Drive series, some of which sold over 1 million copies.
- Test Drive 4
- Test Drive 5
- Test Drive 6
- TD Overdrive
- Demolition Racer
- Big Air
- Demolition Racer: No Exit
- L.A. Rush
- Necessary Force (canceled)