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The Fizz Factor

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The Fizz Factor was a video games developer based in Austin, Texas, USA. The company first formed on 9 April 2002, as part of the Amaze Entertainment network of independent studios, and during 2005 the Fizz Factor team were absorbed into Amaze completely. It was announced on November 14, 2006 that Amaze Entertainment would be acquired by Foundation 9. "The team at Amaze has done a fantastic job in growing one of the most trusted and best run independent developers, period," said Jon Goldman, CEO of Foundation 9.

Foundation 9 Entertainment announced on July 21, 2008 that it in an effort to clarify the branding for its three Amaze Entertainment studios that they were reinstating the names of the individual studios, The Fizz Factor, Griptonite Games, and the Kirkland studio would remain as Amaze Entertainment. The move came as a result of the company's studio-focused strategy to foster individuality and studio autonomy within the company. As well as to reduce confusion for clients and consumers, while enabling team members to feel great ownership in their studio name and identity.

Throughout their short time they gained a reputation for being able to produce budget priced titles on schedule for publishers with a great level of competency. They were best known for their work on licensed titles, and made a focus on quality handheld titles. They developed The Tale of Despereaux DS, The Incredible Hulk DS, The Legend of Spyro: The Eternal Night DS and WWE Smackdown vs. Raw 2008, also for the DS.

The Fizz Factor was shut down on July 7, 2009.

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