Are you in possession of an iOS device with an in-built camera? If yes, go to the App store and get the new Deus Ex: Human Revolution QR Missions app. Why? It's a scavenger hunt! no, really!
Square Enix have started a RLReal Life QRThe black and white barcodes in magazines and on websites hunt. Registered users will be provided with in-game extra stuff.
Scan them with the QR reader will send you to the needed info on the web. Once registered with Facebook Connect, you'll reach the game’s exlcusive content section.. You can find the first of a large amount of QR codes to get you started on your hunt. New codes and hints are to be released weekly.
So...what'll this stuff unlock? Exclusive clips and character bios. No kidding. A bit basic, right? But others will provide you codes that you can use to access locked rooms when you're playing the new Deus Ex! Scanning a code also equals 10 points; once you've earned enough points, free stuff will be sent to your console (choice is yours as to which).
So, if you have some time on your hands (it's vacation in plenty of places around the world, so that may be the reason it was released around now), follow the easy steps and start your magical hunt to even more Human Revolution!