This isn't the first time Frank West has been featured in Dead Rising 2 as he and Chuck Green worked together in Dead Rising 2's DLC, Case West. Dead Rising 2: Off The Record is more than Dead Rising 2 with Frank West plopped into the game. Capcom has said the game will feature a new story, weapons, combos, bosses, environments and items. Frank West's camera gameplay mechanics will also be making a triumphant return as you'll once again be required to snap pics of particular moments in order to score some additional points.
I don't know about you, but $40 is kind of a steep price for a new character along with some other new additions in Dead Rising 2. Introducing the game at $30 would have made the game much more appealing, which I'm sure the game will drop down to that price a month or so after its initial release.